Exclusive Offer: FREE Shipping on Orders Over $49 (+orders under $49 qualify for $3 shipping)

Roland Sands Design

Roland Sands Design has its root in racing and the brand is evolving in the field of custom bike building and design. Our inspiration comes from a mixture of love of two wheelers and strong desire to create unique products. We eat, sleep and breathe in the two wheeled life and our crews are a mixture of road racers, dirt track, off-road, supermoto as well as custom bike builders and riders. It’s the combination that allows us to work with the best on diversified projects. Our client list is huge; take a look at some of the names: Dunlop, Ducati, Panasonic, Piaggio, Harley-Davidson, Polaris, Performance Machine, Triumph, Toyota, Yamaha, Vance and Hines…….and counting!

The man behind this brand is Roland from Long Beach, California. He began his motorcycle riding when he was 5 with a RM 50 dirt bike. After minutes of riding be broke a bone but fell in love with two wheelers. His love of speed took him to the professional racing ranks for a decade. He was the 1998 American Motorcyclist Association 250GP champion. However, with 32 broken bones Roland later decided to exchange his racing leathers for pencil, hammer and computer designing. Thus the brand started its journey in 2005 where Sand’s designs are a combo of sport bike and chopper influences. Roland himself played a pivotal role in familiarizing high performance custom bikes to the mass people. Through his magnificent motorcycles and product design Roland earned numerous awards in his career. Some of the famous awards are V-Twin Control Design, V-Twin Wheel Design, Chip Foose Design of Excellence Award in Sturgis, V-Twin Award Trendsetter of the Year, Biker Build Off Rookie of the Year, 2Wheel Tuner Brappy Award and Biker Build Off Champion on the Discovery Channel.

Roland Sands Design, Roland himself and the RSD fleet have been featured in more than 500 magazine articles throughout the world. They take place on over 100 magazine covers and take part in many American motorcycle rallies as well as events. Sands has starred in several popular TV shows like Nitro Circus, Biker Build Off, Chopper Nation, American Thunder and many more.